Vision, Mission, and Strategy at Starbucks Essay -- Business Analysis

Starbucks was bought out(p) by current CEO Howard Schultz in 1987. Since then, Andrew Harrer (2012) reports the company has grown to knead over 17,244 stores worldwide (para. 1). Fortune (n.d.) reports in its yearly degree centigrade dress hat Companies to Work for that Starbucks employs some 95,000 employees. From only a handful of stores in 1987 to a billion dollar franchise today, the success of Starbucks is due in wide deal to their corporate culture, specifically how employees, or as Starbucks calls them, partners are treated. Joseph Michelli (2007) echoes this sentiment, A great cup of coffee is only part of the Starbucks success equation (p. 767). The Starbucks corporate culture is not easily summed up because it is multidimensional. However, Starbucks leadership reiterates some(prenominal) key words regularly everything matters, playful, human connection, admire, dignity, and care. In fact, many of these words can be found in their mission statement. Starbucks partner mission statement reads Were called partners, because its not just a job, its our passion. Together, we embrace salmagundi to raise a place where apiece of us can be ourselves. We always treat each other with respect and dignity. And we hold each other to that standard. (Starbucks.com, n.d., para. 2).Starbucks strives to be the place among work and home for its customers, and strives to create a place to work where productivity shines above any differences between colleagues. The hiring process begins with the interview. Online forums often reveal the same types of questions asked at interviews. These questions generally tinct to how an individual handles conflict with colleagues, requests for information on how they might have let down a customer, why... ...leadership and a fair performance appraisal system.Works CitedAguins, H. (2009). writ of execution Management (2nd ed.). Upper Saddle River, NJ Prentice Hall.CNN Money (2012). 100 Best Companies to Work For. Fortune Maga zine. Retrieved from http//money.cnn.com/magazines/fortune/best-companies/2012/snapshots/73.htmlHarrer, A (2012, January 26). Starbucks Corporation. The saucy York Times. Retrieved from http// guideics.nytimes.com/top/news/business/companies/starbucks_corporation/index.htmlMichelli, J.A. (2007). The Starbucks Experience 5 Principles for Turning Ordinary into Extraordinary. New York, NY McGraw Hill. Kindle Edition.Schultz, H. (2011). Onward. New York, NY Rodale. Kindle Edition.Weber, G. (2005, February 1). Preserving the Starbucks Counter Culture. Workforce.com. Retrieved from http//www.workforce.com/article/20050201/NEWS02/302019989